SEO App vs AgencyAnalytics
Reporting dashboard versus rank tracker with reporting built in. AgencyAnalytics is a client reporting dashboard with many integrations, priced per client. SEO App is a rank tracker with the client portal and reports included. Compare rank tracking depth, local and AI visibility, white-label portals and price.
Daily rank tracking with local and AI visibility, share of voice, white-label portals, scheduled emails, Google Ads and analytics reporting and uptime monitoring, priced per project.
White-label client dashboards and scheduled reports that pull from 80+ marketing integrations, with its own rank tracker and site audit, priced per client.
HUUD “SEO App gives us the flexibility as an agency to provide full transparency to our clients. It saves us time and money.”
Marc Brookland · CEO, SEO Locale
“SEO App saves my agency time with the ease of reporting. I can provide everything to my clients, increasing our retention.”
Kris · CEO, HUUD
Where each one wins.
| Feature | SEO App | AgencyAnalytics |
|---|---|---|
| Price for ten clients | $119/mo (Platinum: 10 projects, 750 keywords) | About $200 to $250/mo |
| Rank update frequency | Daily | Daily |
| Local pack and Maps positions | Per location with a heat map | Local rank tracking |
| AI visibility (ChatGPT, Gemini, Claude, Perplexity) | Included on every plan | Not offered |
| Share of voice and SERP features | Share of voice, feature ownership, AI Overviews | Basic |
| White-label client portal | Yes, every plan | Yes, core feature |
| Scheduled client reports | Yes, designed templates with test send | Yes, drag-and-drop builder |
| Integrations | Google Analytics 4, Search Console, Google Ads, Google Business Profile | 80+ (PPC, social, email, call tracking) |
| Google Ads client reporting | Included, with pacing and lead values | Via integration |
| Uptime, DNS and domain monitoring | Included | Not offered |
| Keyword gap and competitor discovery | Included | Not offered |
| Site audit | Yes | Yes |
| API and webhooks | REST API and webhooks on every plan | API on request |
AgencyAnalytics plan names, limits and prices are from its public pricing page as read in October 2026 and can change. Check the vendor's site before deciding. AgencyAnalytics is a trademark of its owner and is not affiliated with SEO App.
Breadth of integrations
If a client report needs Facebook Ads, Mailchimp, CallRail and Shopify on one page, AgencyAnalytics is built for that.
Report builder flexibility
Drag-and-drop dashboards let you lay out a report any way a client asks.
Non-SEO agencies
A PPC or social agency with little rank tracking gets more from AgencyAnalytics.
The rank tracker is the product
Daily checks with top-100 history, local pack, SERP features, AI Overviews and share of voice, not a module bolted onto a dashboard.
AI visibility
ChatGPT, Gemini, Claude, Perplexity and Grok mentions with sentiment and cited pages, in the client portal.
Per project, not per client seat
Pricing by project and keywords usually lands lower for SEO-led agencies at ten or twenty clients.
Monitoring and approvals
Uptime, DNS and domain expiry alerts, plus an approvals alert on the client dashboard for work waiting on them.
What your clients would see.
AgencyAnalytics for multi-channel dashboards. SEO App for SEO reporting with depth.
If your reports are mostly rankings, analytics and Google Ads, SEO App gives you deeper SEO data and the portal for less. If you need twenty data sources on one page, AgencyAnalytics is the dashboard tool and SEO App can feed it over the API.
Gold, the plan most agencies pick, is $60/mo for 300 keywords and 5 projects. Every plan has daily checks, white-label portals and reports. See all plans.